Today we celebrate Martin Luther King Jr. Day - a day on, not a day off. King will be remembered as a man who tried to make a difference in the world. Leaving a mark, a footprint, in history. Why? Why did this man struggle and fight they way he did? Because King believed that EVERY human being should be working together as equals to make a difference and be seen as equals in the process. No matter the struggles, the trials and tribulations, King's dream, his goal, his why, was worth it and to this day, many are working to make sure it continues to be seen.
During the past six months working with my business coach, I had to dig deep and figure out my why. I've had my business for fourteen years and had to discover what I'm doing it for. I want to be the leader in providing my clients the opportunity to stand up to their competition, by giving them an image, a brand, that will express what they do and who they are. It is such a powerful mission that I will put up with the challenges and frustrations to fulfill that dream and I thank Dr. King, as one of my many mentors, for giving me the faith and strength to fulfill my goal.
So, it starts today. Ask yourself, what is your why?
Here's to remembering the dream!
If I can help a business owner create the brand they're looking for, my job is done.